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Everything you need to know about the first-ever PrimaDonna swimwear collection

We had to wait for it for a long time, but finally it has arrived: the first-ever PrimaDonna swimwear collection is here. You can now stroll along the beach with confidence in these trendy tankinis, elegant swimsuits, sexy bikinis and hip accessories. Here’s everything you need to know about the brand-new collection.

100% beachproof

Only the best is good enough for PrimaDonna. And that naturally goes for the new swimwear collection too. The designers sought out the finest styles and fabrics. The result is a collection that is oh so comfortable yet also able to withstand the effects of sun, sea and chlorine. So you can be sure your new swimwear set will be good for a number of summers.

Sunbathing with confidence

Lingerie with a sexy look and a comfy feel, that’s PrimaDonna’s trademark. You can expect the same perfect fit in the bikinis, swimsuits and tankinis. They give your breasts the best support from B up to H cup, smoothing away any imperfections and accentuating your feminine assets.

Elegant beach dresses and colourful pareus complete the collection. Now there’s nothing stopping you from reclining by the pool or strolling along the beach with confidence.

Hip, stylish or unashamedly seductive

From stylish swimsuits with elegant draping to hip Bond-girl bikinis or a seventies look: there’s certain to be something for you. You can mix and match, too. Mojito’s elegant pareu goes perfectly with the Punch, Copa Cabana or Piña Colada swimsuits and bikinis, say, while the classy Sherry and Cocktail beach dresses can also be worn as summer dresses.

Hot prints and cheerful colours
Flattering stripes, polka dots in retro style or a chic graphical navy-look print: each series has its attractions. And don’t you just adore those fantastic colours? From deep night blue and warm red to fresh, summer blue and funky purple, green and fuchsia.

One thing is certain: it’s going to be a fabulous summer in these hot prints and cheerful colours.


Hurry along to a specialist lingerie boutique now to get the swimwear set that ticks all your boxes.

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